The Dallas County Conservation Board Strategic Plan is a document designed to guide budgeting and decision-making over a five-year period. The purpose of the plan is to:
The planning process included visioning with the Strategic Plan Committee, a community survey, and a public engagement meeting.
A meeting with the Strategic Plan Committee.
Visioning took place over a series of meetings with the Strategic Plan Committee (SPC), which included Board members, volunteers, and staff. The first meeting identified strengths and weaknesses of the DCCB during a SWOT (strengths, weaknesses, opportunities, and threats) analysis activity.
DCCB Strengths & Opportunities
DCCB Weaknesses & Threats
Over 400 people completed an opinion survey, which was well above the target rate, allowing for statistically significant analysis of the results. Based on the survey results and meetings with the Strategic Plan Committee, four goals were developed to guide the DCCB over the next five years.
The goals are divided into two categories—strategic marketing and environmental and ecology. Each goal has a corresponding set of objectives with evaluation criteria for each objective. The plan is designed to build awareness of the DCCB over the next five years in order to build support for its mission and future efforts.
The plan was adopted for use by the Dallas County Conservation Board in November 2017.
Snyder & Associates provided planning, visioning, and graphic design assistance to guide project success.
To learn more, view the complete strategic plan.